Kansas Software Technologies – Kansassoft, a rapidly growing US-based organization with offices in US and Pakistan, is looking for a competent and detail-orientated Digital Marketing Analyst to join our Digital Marketing team for multiple customer projects.
Industry: Information Technology Jobs
Functional Area: Digital Marketing Jobs
Job Location: Lahore
Salary: 40,000 – 80,000 / Monthly
Experience: 2-3 Years
Responsibilities:
- Build,plan and implement the overall digital marketing strategy, including SMM and SEM.
- Manage Social Media Channels for Organic and Paid Campaigns to drive traffic and conversion rates. Testing campaigns, analyzing key metrics, and identifying opportunities to increase campaign performance.
- The Candidate should know the complete SEO strategy and implementation (On-Page, Off-Page). Manage and improve online content, considering SEO and Google Analytics.
- Must have a complete understanding of Google Analytics, and SMM/SEO tools.
- Stay up to speed with the latest updates and best practices in the areas of digital marketing and SEO.
- Monitor competition and provide suggestions for improvement.
- Identify trends and insights, and optimize spend and performance based on the insights.
- Collaborate with internal teams to create landing pages and optimize user experience.
- Effectively manage daily administrative tasks and prepare reports on website metrics to drive traffic.
- Hobbyist Content Writer.
- Must be proficient in Excel.
WHY KANSAS SOFTWARE TECHNOLOGIES [Kansassoft]
- A career in Pakistan’s up and coming software development sector
- Promotions based on excellence
- Performance-based rewards
- Positive and professional environment
- Market competitive salaries
- Annual, sick and casual leaves
- Promotes education and certification
